Experiential Selling Skills in Retail
Retail industry is fast moving and changing all the time. Selling and generating profit is important for every organization. Managing customer expectation is everyone task in a retail outlet. It is also to ensure every staff are well equip with the right sales mindset to achieve and exceed the sales target.
Challenges in selling are part of the process and it is all about having the right mindset to overcome it. As long as you are prepare and fully practicing the skills and knowledge, you are just there for the customer in helping them to enjoy a wonderful experience in your outlet.
Learning Outcomes
Gain a good understanding of what it takes to be a successful salesperson
Gain new skill and enhance existing skills in selling.
Enhance service level and create a lasting impression in selling.
Building trust and rapport with every walk-in customer into generating refer and repeat sales.
Course Details
Trainer
Industries: Insurance, SME, MNC, and Manufacturing
David Ann is a passionate and experienced trainer with more than 20 years of professional experience spanning IT, sales, retail, insurance, customer service, and learning and development. Known for his dynamic and friendly training style, he is committed to helping individuals and teams build practical skills that drive performance and growth.
He is also the Resident Lecturer at Universal Business Academy, where he delivers internationally recognized qualifications to students from around the world. His academic areas include Business Management, Leadership, Sales and Marketing, Human Resources Management, and Customer Service.
David's experience as a Training Manager across multiple industries has given him a strong edge in designing and delivering impactful training programs. His background working with people from diverse walks of life has strengthened his ability to connect with participants and tailor learning experiences to different audiences and needs.
Having held training leadership roles in organizations such as AIA Call Centre, Ogawa, and Marks & Spencer, David has developed broad expertise in managing people and expectations in key areas such as communication, selling skills, presentation, customer service, and leadership. His combination of industry exposure, practical insight, and passion for development makes him a trusted trainer and educator.
Evaluation Summary
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